Brand's Legacy
Sponsored Promotion
Basic Information
Brand Name | Levi’s |
Founder | Levi Strauss |
Year of Establishment | 1853 |
Origin Country | United States |
Creative Hub Country | United States |
Creative Hub City | San Francisco | California |
Current Status | Active |
Managing Entity | Independent | Founder-led |1853–1873 |
Jeans was born legally and he departed his life quietly | 1873 | |
Levi Strauss & Co. | Family-owned (Stern/Haas family) | 1873–1971 | |
Levi Strauss & Co. | Public Company | NYSE: LEVI | 1971– | |
Official Website | https://www.levi.com/ |
Runway | https://www.vogue.com/fashion-shows/designer/levis |
Multilingual Notation
Standard Notation | Levi’s |
English Name | Levi’s |
Original Name | Levi’s |
Chinese | 李维斯|李維斯|Lǐ wéi sī |
Korean | 리바이스 |
Japanese | リーバイス |
Cyrillic | Левайс |
Legacy Roster
Legacy Roster | Creative Era |
---|---|
Levi Strauss | 1853-1873 |
Walter Haas family & in-house design | 1873-2011 |
Paul Dillinger | 2011- |
Jonathan Cheung | 2013–2020 |
In-house Design Team | 2020- |
Major Sub-Brands
Major Sub-Brands | Designers - Period |
---|---|
Levi’s Vintage Clothing | Restoring Legacy | 1999- |
Levi’s Red | avant garde | 1999– / Irregular |
Levi’s Engineered | Structural redesign | 1999– |
Made & Crafted | sophisticated modern | 2009– |
Epýllion
Timeline | Epýllion |
---|---|
under curating |