Brand's Legacy

Basic Information

Brand NameAquascutum
FounderJohn Emary
Year of Establishment1851
Origin CountryUnited Kingdom
Creative Hub CountryUnited Kingdom
Creative Hub CityLondon | England
Current StatusActive
Managing EntityFounder & Family owned | 1851-1870s
Scantlebury & Commin | Acquisition | 1870s-1932
Abrahams Family | Acquisition | 1932-1990
Renown Inc. | Acquisition | 1990-2009 | Japanese regional license continues
Harold Tillman & Belinda Earl | Acquisition | 2009-2012
bankruptcy filing | 2012
YGM Trading | Acquisition | 2012-2017
Shandong Ruyi Technology Group | Acquisition | 2017-
Trinity Limited | under Shandong Ruyi | Greater China Trade Area License | 2020-
Icons srl | European regional license | Aquascutum Active | Beachwear | 2023-
Official Websitehttps://aquascutum-active.com/
https://aquascutum.jp/
Runwayhttps://www.vogue.com/fashion-shows/designer/aquascutum

Multilingual Notation

Standard NotationAquascutum
English NameAquascutum
Original NameAquascutum
Chinese雅格狮丹|雅格獅丹|Yǎ gé shī dān
Korean아쿠아스큐텀
Japaneseアクアスキュータム
CyrillicАкваскатум

Legacy Roster

Legacy RosterCreative Era
John Emary1851–1870s
Michael Herz2000–2010
Graeme Fidler2001–2010
Joanna Sykes2010–2012
Andre Hackett2014–

Major Sub-Brands

Major Sub-BrandsDesigners - Period
Aquascutum WomenJoanna Sykes | 2010–2012
Aquascutum Heritagein-house design team | 1976-
Aquascutum Activein-house design team | 2023-
Aquascutum Club Linein-house design team | 1980s-1990s

Epýllion

TimelineEpýllion
under curating
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